The most important rule of business development
Axiom: only earned profit can be invested in business development. A common mistake made by entrepreneurs: testing hypotheses with cash from operations, i.e. investing unearned money in an idea. This is the wrong approach.
Without a system of reserve funds (safety fund and development fund) it will be difficult to move forward, return investment to shareholders, scale and grow the business. Failure to think this step through has fatal consequences. How much should be invested in the reserve funds? How should profits be distributed (50:50, 70:30)? These questions are determined at the idea stage. As the business develops, the figures and conditions are changed and revised.
Effective strategic financial management links management, business processes, people management and strategy.
Identifying consequences and taking responsibility
How acceptable is the 'planned loss' formula? Since the main criterion for business performance is profit, the question of how long the business can survive without making a profit becomes a key issue in strategic management. Some start-ups plan for losses in the early stages. It is important to define the "break-even point" in advance: at a given point A, there should be a clear understanding of what results the business should deliver at point B.
All business decisions should be based solely on market research and data analysis. The financial audit helps to clearly define what results the business should deliver at each stage of its development.
So
The basis of any serious approach to the financial component of a business is to clearly document all aspects of the business, including a cash flow statement (for operating, financing and investing activities), inventory accounting, taxes, credits and expenses. The basic task of any entrepreneur is to set up an accounting system and make all management decisions based on financial analysis, not on emotion and external influences. This systematic approach helps to avoid cash shortages and bankruptcy.