5. Health as a new assetInvestments from traditional industries are increasingly flowing into biotech and medtech, creating products at the intersection of insurance, investment and health. Companies offer insurance with bonuses for active lifestyles, and investment funds invest in medical technology. Artificial intelligence and data analysis will make it possible to combine insurance, medical monitoring and capital management. According to Deloitte's forecast, the global fintech + health market will exceed
$900 billion by 2032. This area will be particularly promising for investors working at the intersection of industries.
LLC "EIFOS HUB". Forecasts and investment trendsTo reduce risks and ensure stable income, fintech companies usually combine several revenue models: subscriptions, where customers pay a fixed amount for advanced features (such as Monzo Premium or Revolut Metal); commissions for each transaction (Stripe, Wise); partnership programmes with banks, receiving a share of loans and other services (Tink); and the sale of anonymised data for analytics. Most often, companies combine these models, which makes revenues more stable and reduces risks for investors.
It is expected that by 2030, new players from BigTech and social networks (TikTok, Meta) will enter fintech. M&A — large banks will buy up successful startups.
Fintech. Recommendations for investors
- Look for companies with at least two sources of revenue.
- Evaluate not only user growth, but also LTV (Lifetime Value) and retention.
- Keep an eye on companies that successfully use APIs and work in partnership with banks.
- Keep an eye on projects at the intersection of fintech, medicine, and insurance.
- Pay attention to the embedded payments and API finance segments.
Fintech. Recommendations for business
- Invest in microinsurance and health-finance integration platforms.
- Use regulatory sandboxes to test products.
- Develop personalised services with AI analytics.